“I always told my students that to succeed they just needed to focus. I assumed they knew how but they didn’t. Once I realized this, I made it my mission to build an easy-to-access focus skill set the kids could use and grow for themselves.” – David Hesketh
More on Focus
Focus is a set of brain functions.
“Focus is a set of brain functions. It is defined as a concentrated interest on an attraction or activity, whether physical-sensory, emotional-mental or as thinking and/or conscious-awareness. The former 2 are associated with ordinary focus arising from the lower regions of the brain (Brainstem and Limbic System) necessary for survival and every day, habituated activities. This kind of focus is easily distractible.

Focusing with conscious-awareness is a decision-making process arising from thought associations in the more evolved parts of the higher brain (Frontal Lobes). It is this form of concentrated awareness that serves to engage in the kind of focus that reduces distraction by the lower brain activities and gives us the capacity to engage in higher forms of intellectual activity and to achieve goals that we set for ourselves and success we experience when we attain them.

Stress and distraction undermine Focus and the ability to solve problems.
Distraction and stress are overtaking each of us and our societies. They are the thieves of focus and happiness, which is our birthright! A large contributor to the crisis of distraction is the unrestrained influence of 21st century technologies and the narrative that drives it: that is, the competition for user’s attention which drives the bottom line. Technology companies use knowledge of neuroscience to design their programs and achieve their aims. Because of this, we are rapid losing the skills of focus and critically, the ability to successfully solve our personal and societal problems and, at an individual level, to be happy.

How does The BrainFocus Skill Set counter Stress, Distraction and Worry?
BrainFocus is designed so that participants can experience first-hand, how easy it is to focus in-the-moment (on-the-go) using certain techniques. They learn how to recognize their own habits of distraction and stress triggers and then apply a technique that they have tested for themselves and found to have effectively lowered stress and/or eliminated distraction. This is a powerful strategy that can be implemented anytime using the conscious processes that arise in their own forebrains! With practice, these strategies become stronger neural connections in the brain and habituated, thus, crowding out the undesirable habituations. When they strengthen, they promote focus and awareness…. With focus being a requirement of success, we know what happens!


